19 December 2018 | News
Nearly 62% of users in the survey were contact lens wearers who are using contact lenses for the last 2 years, referred to in the study as ‘current users’
India based eye care brand, Lensico recently conducted a sample survey in Delhi NCR (including New Delhi, Gurugram, Faridabad, Noida, and Greater Noida) by interviewing 1800 people on October & November in the age group from 12 to 20 to understand the consumer behavior regarding the use of daily disposable lenses.
As the global eyecare market is growing at a CAGR of 3.4%, the market space has experienced a complete turnover since the introduction of daily disposable lenses. Since the market entry of daily disposable lenses in 2014, these have become the healthiest and most convenient lenses to wear.
As the new age technological innovations have changed the scenario in the ophthalmology, people can have a better life with perfect eyesight and total freedom with the current advancements. The changes began with Intraocular Lenses (IOL) and started replacing conventional spectacles with quality lenses. Today, the success ratio of people relying on contact lenses, whether daily disposable or reusable, is superseding people using spectacles.
Nearly 62% of users in the survey were contact lens wearers who are using contact lenses for the last 2 years, referred to in the study as ‘current users’. The other 38% included people who discarded the use of contact lenses and are relying on spectacles in the last 2 years, referred to in the study as ‘dropouts’. People from the age group of 12 to 20 were asked a set of questionnaire regarding the awareness, use, and myths related to daily disposable lenses. The questionnaire also included questions related to normal feelings of the lens wearer in terms of satisfaction, comfort, and being happy or relaxed. The study also included the expert opinion of leading ophthalmologist regarding the feasibility of daily disposable lenses as a path-breaking innovation in the field of eye care.
The major insights of the study included the following founding:
The research conducted by Lensico concluded with the opinion of the expert ophthalmologist that most common problems and eye-diseases related to wearing contact lenses occur because of poor cleaning routines, and the use of daily disposable lenses completely discard such situations.
Using a fresh and new pair of daily disposable lenses makes it the healthiest and most convenient option amongst people. The popularity of daily disposable lenses will increase in the coming time, with a greater decrease in the number of dropouts, especially in the teenager category of 12 to 20.