Glucose monitor with audio alerts
LifeScan, a Johnson & Johnson company, launched a breakthrough new
blood glucose monitoring device specifically designed to make
self-monitoring simple and meaningful for the millions of Indians with
diabetes. Called Onetouch SelectSimple, the blood glucose monitor
offers a simple, affordable and effective option for self monitoring of
blood glucose levels.
Most diabetics rank complexity of usage and difficulty in
interpretation of device output as among the greatest barriers to
self-monitoring. SelectSimple addresses these specific needs and was
developed post extensive research among doctors, nurses and patients in
India over the past two years. Furthermore, India is the first country
in the world to launch this innovation.
SelectSimple is the first meter to be launched with audio alerts. There
are two alerts corresponding to high and low glucose levels. These
alerts automatically go off whenever the readings cross the cut-off
limits. So, the benefit to the patients is simple: if the meter alerts,
the readings are of concern and the patient must take some action as
advised by their healthcare professional. The product also has visual
alerts via the use of arrows on screen, as well as a high-low alarm
reference card where the patients can put down their readings and
maintain a record.
Ranbaxy UK launches esomeprazole
Ranbaxy (UK) launched esomeprazole 20 mg and 40 mg tablets, the first
approved generic bio-equivalent version of the product Nexium, in the
United Kingdom (UK), with annual UK sales of $96.7 million, according
to IMS June 2011.
The product will be offered through pharmacies, retail and wholesale
stores with immediate effect. Esomeprazole is used in the treatment of
dyspepsia, peptic ulcer disease, gastroesophageal reflux disease and
Ranbaxy (UK) is the wholly-owned subsidiary of Ranbaxy Laboratories in
the UK. Established in 1994, it is today one of the major generic
companies in this market providing medicines in the cardiovascular,
CNS, anti-infective, gastroenterology, anti-viral, anti-inflammatory,
oncology and pain relief therapeutic segments.
Lupin launches generic Keppra XR
India-based Lupin Pharmaceuticals has announced that the US FDA has
granted final approval for the company’s abbreviated new drug
application to market a generic version of UCB’s Keppra XR tablets.
Commercial shipment of the product has commenced.
Lupin’s levetiracetam 500 mg and 750 mg extended-release tablets are
the AB-rated generic equivalent of Keppra XR, an antiepileptic drug
indicated for adjunctive therapy in the treatment of partial onset
seizures in patients 16 years of age or more with epilepsy. Keppra XR
tablets had annual sales of approximately $161 million for the twelve
months ended June 2011.
Venus Remedies to market Docetaxel
Chandigarh-based Venus Remedies has recently received market
authorization (MA) for its anti cancer product, Docetaxel. The
company’s wholly-owned subsidiary, Venus Pharma GmbH, Germany, has
received this MA for Portugal.
The versatile anti-cancer drug is considered as one of the largest
oncology products, which is used mainly for the treatment of breast
cancer, non-small cell lung cancer, prostate cancer, gastric
adenocarcinoma, head and neck cancer and ovarian cancer. Venus is all
set to launch this anti-cancer drug in the market by the end of 2011
and it has also filed a patent for this product.
A semi-synthetic cytostatic taxane analogue, Docetaxel was initially
developed by Sanofi-Aventis and is marketed under the brand name
Taxotere. The molecule patent protection of Sanofi-Aventis has recently
expired in major European countries while in rest of the countries, the
expiry of patent is due in November 2013. This recent patent expiry has
further enhanced the prospects for Venus Remedies to market Docetaxel
and capture a significant market share where at present the European
market of Docetaxel is worth around $1.6 billion.
Currently, Venus is marketing Docetaxel under the brand name Doxol in
various emerging markets of Africa, Asia, CIS and LAC. The company has
also filed dossiers in many countries where the product is in the
process of registration. Besides this product, the company is also
contributing successfully in the oncology segment for Europe through
its wide array of key products, which includes Paclitaxel, Gemcitabine,
Oxaliplatin, Irinotecan and Topotecan.